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When people search for things such as currency conversions, time zones, work definitions and “how to x”, no one is clicking through. This is due to new SERP features such…

In many cases, small companies find themselves struggling to be seen in such competitive markets dominated by big names. Cost per click is one of the biggest obstacles faced by…

Each time we move into a new year, we use it as a time to welcome changes and developments in our lives. As a business owner, it’s important to be…

Website design is consistently growing and evolving. When it comes to the design of your own website, it is rather important to keep an eye on the current trends to…

Keeping up with Google’s temperamental nature can be rather stressful for your content. What used to be a simple procedure is now complex, with marketers asked to be agile in…

According to a recent study from BrightLocal, the date at which a customer leaves a review has an effect on how a potential customer trusts a product. Reviews older than…

Almost 15 years ago, corporate blogs became big. They were seen as a way to build traffic to your main website and generate sales. It was far too easy for…

Digital marketing is consistently developing. It’s great that brands and businesses are receiving more paths to follow but keeping up can be difficult. Each year, we see a rise in…

Here’s something we see a lot of the time that needs to be put to bed. Many “SEO experts” believe they can create a perfect SEO strategy that is guaranteed…

Not enough businesses are taking local search seriously. The rise of mobile search as made this concept even more important. In a recent study by Google, 88 per cent of…

So, November is underway, and you have come to realise that your SEO is not in shape for the festive season. This could be down to the fact that you…

According to senior SEO manager at Sapient Razorfish, Ali Brenner, link-worthy content is essential for any website to succeed. It all starts with learning about what people are doing when…