Internet Marketing

Using email marketing is a great method for reaching a number of people who show interest in your products or services. While it may be one of the oldest methods…

There have been many articles questioning whether the phone call era has come to an end. However, due to the rise of voice assistants and click to call buttons for…

We are now in an age where the majority of people have a smartphone, making it easy for anyone to quickly research anything via mobile search. If someone requires a…

If you have spent any time online, you will know that digital technology is constantly changing. Things we used to do online differs significantly from what we do today. The…

Google search ad click volume is still on the rise as CPC growth trends down and spend growth slows. This is according to reports from performance agency Merkle and campaign…

We are unbelievably influenced on social media and at such a rapid speed. As a result, predicting trends for a full year can be quite difficult. However, there are certain…

Web users are put off by the “not secure” message on website URLs, according to a UK survey by agency John Cabot. This flag affects both user behaviour and perceptions…

Content is essential for search engine discovery and page ranking. However, this means nothing if you receive no conversions. Before putting a content marketing campaign together, you must ensure you…

When Facebook created Graph Search in 2013, it was only a matter of time before it had a huge effect in the world of search engines. However, in terms of…

SEO and web development are usually seen as incompatible as iOS and Android devices. Though both have similar goals to one another, their approaches greatly differ. However, progress in technology…

In many cases, small companies find themselves struggling to be seen in such competitive markets dominated by big names. Cost per click is one of the biggest obstacles faced by…

Each time we move into a new year, we use it as a time to welcome changes and developments in our lives. As a business owner, it’s important to be…