Twitter advertising 101
Twitter advertising 101
Posted on Twitter

All social platforms now also offer a paid advertising offer. As algorithms change (partially to favour paid promotion), businesses are increasingly turning to the ‘boost’ options networks offer to help…

Google is getting smarter – SEO Trends
Google is getting smarter – SEO Trends
Posted on Google

The Google algorithm is constantly evolving. So keeping up to date with the best and current working SEO trends is key. 2016 was a case in point. The Search Engine…

Measuring video performance
Measuring video performance
Posted on YouTube

Videos are a highly effective marketing tool – as explained in our previous blogs in this series. But as a medium it can only be effective and financially beneficial if…

The Importance of Google Reviews
The Importance of Google Reviews
Posted on Google

Having Google reviews could be the difference between winning a customer and losing out to a competitor. Google is often the first point of contact between you and your customer….

Why do I need a Google account?
Why do I need a Google account?
Posted on Google

Our Beginners’ Guide to the Web series takes you step by step through the world of online marketing, helping you to make sense of and understand how optimising your digital…