Sourcing images from Google? Why copyright should be taken seriously
When sourcing images for websites, it’s vitally important to remember two things. Number one – the images you choose must be high quality, high resolution and appropriate or relevant to…
Google is getting smarter – SEO Trends
The Google algorithm is constantly evolving. So keeping up to date with the best and current working SEO trends is key. 2016 was a case in point. The Search Engine…
The Importance of Google Reviews
Having Google reviews could be the difference between winning a customer and losing out to a competitor. Google is often the first point of contact between you and your customer….
Setting up a Google My Business Page in 5 simple steps
If you want your business to be found online, then local search optimisation is crucial. The first and most important thing your business should be doing is setting up a…
Why do I need a Google account?
Our Beginners’ Guide to the Web series takes you step by step through the world of online marketing, helping you to make sense of and understand how optimising your digital…
Google Seller Ratings Now Require 150+ Reviews
Above and beyond everything else across the board, the voice of the people will always determine the success of your business. Whichever way you look at it, PR really is…
The Ends of Intrusive Interstitials? Google Says, Yes Please!
You know those seriously annoying pop-ups that appear the moment you arrive on a website? As in those that completely and utterly cover every important piece of information and do…
Will Google’s RankBrain change SEO for the better?
If you’re into your SEO and are a keen observer of Google and its work, you may have noticed there’s a new kid in town – in algorithm terms at least….
What’s the fuss with Google Plus?
When asked to list the main social networks, few people factor Google Plus highly amongst the likes of popular platforms Facebook, Twitter and Instagram. Despite this a recent survey suggested…
Forget rich snippets: ‘rich cards’ are the new secret weapon in Google’ currency.
There can be no arguing with the fact that, in terms of search, Google is definitely King. We all know that if you want to reach the widest possible audience, then…
Simple strategies to improve organic website traffic
If your business is looking for a stronger presence on the internet, then you’re going to have to address the issue of search engine optimisation at some time or other….