Google Trends is a wonderful tool that can be utilised for creating and refreshing the content on your website. This will help keep your website relevant, informative and useful for…
When sourcing images for websites, it’s vitally important to remember two things. Number one – the images you choose must be high quality, high resolution and appropriate or relevant to…
The Google algorithm is constantly evolving. So keeping up to date with the best and current working SEO trends is key. 2016 was a case in point. The Search Engine…
Having Google reviews could be the difference between winning a customer and losing out to a competitor. Google is often the first point of contact between you and your customer….
If you want your business to be found online, then local search optimisation is crucial. The first and most important thing your business should be doing is setting up a…
Our Beginners’ Guide to the Web series takes you step by step through the world of online marketing, helping you to make sense of and understand how optimising your digital…
Above and beyond everything else across the board, the voice of the people will always determine the success of your business. Whichever way you look at it, PR really is…
You know those seriously annoying pop-ups that appear the moment you arrive on a website? As in those that completely and utterly cover every important piece of information and do…
If you’re into your SEO and are a keen observer of Google and its work, you may have noticed there’s a new kid in town – in algorithm terms at least….
When asked to list the main social networks, few people factor Google Plus highly amongst the likes of popular platforms Facebook, Twitter and Instagram. Despite this a recent survey suggested…
There can be no arguing with the fact that, in terms of search, Google is definitely King. We all know that if you want to reach the widest possible audience, then…
From online sales to business enquiries, Facebook is a wonderful place to find your target audience. If you’re new to Facebook ads, or you’re trying to convince your team to…
The customer feedback loop is a great way to help improve your services to the audience you currently have based on the feedback they give you. This business strategy has…
Many small businesses today are making the most of whichever social media platforms they believe will benefit them the most. However, Twitter is one that is overlooked by numerous business…
