Evaluating 2020 and its Changes

First off, everyone at Search and More wants to wish everybody a Merry Christmas and a Happy New Year; and what a year it has been for us all. Luckily digital marketing trends 2021are going to ensure you’re making sales a lot more easily.

No doubt as a business you have faced tough decisions and actions throughout 2020, with the most problematic being moving your entire business to an online environment. It may have taken a long time and required a lot of security protocols and playing catch up. If you have been late to the game by now you are realising that these requirements are not going to subside any time soon, you need to follow digital marketing trends 2021.

So with the new year, even tougher decisions are to be made in how you engage with your clients, and that is why we are here to help.

Be Responsive

Let’s be frank about this; if your website is not designed to adapt to various technologies you are going to lose rankings and larger amounts of business in 2021.

With Google now setting preference for those with responsive web design Stockport, those who have not adopted this step into their existing website are going to be lost at the back of the search engine queue. In 2021 and beyond, more and more people will be using mobile phone and tablet devices over desktops and laptops due to their ability to access on the move, meaning that online searches during an emergency situation away from home is going to the businesses who are readable on their devices.

Responsive web design is a must moving forward.

Revamp for Current Climate

Those websites are going to require updating now more than ever, from design to content.

Firstly getting feedback on how your current website design is faltering is integral to success. How it operates for users is the difference between that big sale and that bigger loss. If your website is taking too long to load due to various outdated factors then it’s going to test the patience of even the most relaxed customer, which results in frustration which leads to the tap of that Back button.

By having Stockport website design firms to troubleshoot these slow load times and give a more fun interaction for the clients you are sure to keep them on your page long enough to make the money.

Also, look over your content to see if it is still relatable to your business today. If it is outdated, representing a product or service you don’t provide anymore leads to disappointment and an overall feeling of non-care by the business. Be sure to keep on top of the industry trends and updates and keep those clients feeling up to date.

By employing a digital marketing agency Stockport you have everything at hand and more to bring your company forward to operate successfully in 2021, from website design and app building to internet marketing and SEO.

Contact the team at Search and More with your new year requirements and be a part of the online marketing solution for successful trading and digital marketing trends 2021.

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Since working with Jason from Search and More we have built up an excellent relationship with both him and his company. We truly feel that they are interested and committed to improving our on-line presence. From creating our weekly blogs right through to totally re-designing our website to ensure that it is ‘mobile friendly’. I would say that Search and More have become an integral part of our business and I would recommend their services whole heartedly.

Graham Slater – Haven IFA

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