Advancements in businessis relying on the use of up to date human interaction within .
Businesses today depend on the human information generated and created by people in the forms of emails, videos, texts ,call centre conversations, social content, interactive web conversations and accessing search engines.
All this data is stored across networks, the web, the cloud, smartphones, tablets and sensors.
Business are using this data to make decisions about what the customers needs are. The information has to work for you and creating effecting internet marketing strategies are vital.
Nowadays, LinkedIn , are the first places most go to to find out business information, we can see human comments, human interests, human patterns, likes, dislikes, all this can be collated to form a “picture”. This picture will drive almost every process from sales to marketing and getting this right is the key to your business staying buoyant in today’s climate. Millions of people access the web to trawl for information, the masses upon masses of data stored either with or with out you knowing can be accessed by companies or for companies.
You and your business, are a tiny piece of a universal jigsaw and getting your business found in this jigsaw is a down to internet marketing and correct use of social media. Content is life-sustaining for your business. Technology and data is flooding the global business world, but most data is created by a person about a person for a person. We need to remember that strategic internet marketing is about drawing in that person looking at the monitor, typing on that keyboard, searching for a specific thing. Are you reaching that person?