So, your business needs a website. You came up with a genius idea, you worked out the kinks and obstacles, put together a business plan and got it funded. What you need now is a fresh website to let the world know that you are open for business. But what path do you take? Do you opt for a Wix website with templates to choose from for a cheap price, or do you invest in a creative digital design agency for a personal, bespoke website? It can be a lot to think about, but we are here to help you make the decision that is best for your business.
Deciding between a Template Website and a Bespoke Website Design
So these are your two options. Do you find a local company who can design a website built around the needs of you and your business, or do you look online for a template website?
When people opt for a template website, they usually do so because it’s cheap. You start by paying a few pounds a month, which can increase to a premium package for ecommerce, analytics and lots of storage. Your annual bill should cost somewhere between £150 to £200. This may be ideal for small bloggers and start-up businesses who aren’t ready to commit a lot of their budget to a fancy website.
They are also easy to set up. The point of a template website is that most of the work is done for you, and you can make a few changes here and there to make it look a bit more personal to your business. All you need to do is choose the template that you like, add the copy and choose your images. That website is then ready to go within a couple of weeks.
It’s a bit like buying a picture as opposed to painting from scratch. There are plenty of options out there for you to choose from, so you may be able to find a template that works for you. However, the bonuses of choosing a bespoke website design could pay off even more.
Choosing Bespoke Website Design
Website templates are good for those who need a quick and easy solution, but it comes with its limits. In many cases, choosing for a bespoke website design is an ideal solution for those who wish to bring in more business.
The first thing we should mention is that yes, a bespoke website is bound to cost more than a template. Quite a bit more, in fact. We cannot estimate how much you will be paying for a bespoke website design with Search and More. This is because our costs are based on a pick ‘n’ mix package that is created around your website needs. But that’s what is so great about choosing bespoke! Your website will be completely built to the needs of your purpose, as well as what you envision. This is going to help you stand out from the competition. It will look fresh, professional, captivating and can build more trust with your customers.
A good bespoke website design has the advantage of being built around the customer. As opposed to a typical user journey, a bespoke website means you can plan out a detailed map to purchase that suits your customer base. This can range from how you pique their interest to how you encourage them to return.
A customer website is also more reactive and agile than a template and can respond better to the changing demands of your business. This means that as your business grows, your website will constantly adapt and improve to keep up with your business development. This provides your visitors with a much better user experience.
So, what do you think is best for your business? A basic template, or a bespoke website design that is designed around your specific needs? We highly recommend bespoke services if what you are offering to your customers is something that stands out from the crowd.
Search and More are here for your Website Needs
You will probably agree if your business has been using a template design for a while, as you will be more aware of the limits your website has. Search and More are here to listen to your personal website requirements and to help provide a solution that will bring in a great return on investment.
What’s more, we go beyond website building. We can be here from beginning to end, ensuring your branding truly reflects who you are as a business, and that your SEO is at its peak. We can keep an eye on everything from behind the scenes, with backups ready for any issue that may occur. For more information, get in touch.