CLIENT / Living Quarters
BUSINESS SECTOR / Short-Term Property Rental
Goals and desired outcome: Living Quarters is a small, local company which enables individuals to rent out properties around Manchester and Warrington on a short-term basis. Usually rental periods consist of anywhere from a few days to a few weeks or even a month – making the offering perfect for businesspeople and overseas visitors. Living Quarters needed a brand new website which looked great but also featured slick functionality, enabling them to update it regularly themselves with fresh properties available to rent. They had a strict budget and needed to be able to continue with any on-going maintenance themselves, as they’d be updating content and populating the site on a regular basis.
Process: We took on board the specific objectives and tight budget and focused on solutions rather than restrictions, creating a website framework which looks fantastic and offers a great user experience for visitors, whilst ensuring that the platform behind it is easy to use for the client themselves. Working with new branding we incorporated fresh colours throughout, using imagery and links to bring the site to life. The client then added all content themselves and continues to manage the website easily on a daily basis.
End results: As per the brief given we produced a highly cost-effective solution to the client’s initial requirements. Living Quarters now has a brand new website which didn’t cost the earth, yet allows the company to move forward and grow online. The added capability to take care of all maintenance and updates in-house has also saved a lot of money and gives them complete control over their content. This is invaluable owing to the constant nature of the updates required as a property company – and the new site has made a huge difference to the way they run and manage their business.