Goals and desired outcome: Whitehall Media have been a client for over four years. The nature of their business is unique and they run numerous conferences each year – which create a need for regular updates and a specialist site on which information about these events can be posted and regularly updated. We identified to them how development of the sites as they stood at that moment in time could offer increased return on investment, both in terms of more attendees to events themselves and investment.

Process: We work with Whitehall on a day-to-day basis and hold an ongoing responsibility to oversee and consider future goals and how those goals can be achieved. We work to sit and plan ahead for events and are responsible for creating a new microsite for every event, keeping them up to date with current sponsors and articles. We work closely with a specialist branding consultant to manage and increase the brand’s profile, ensuring that it is uniform across all channels, taking into consideration the company’s positioning in the marketplace and how the websites and subsequent microsites needed to work to be fully effective. We also facilitate social media training for staff to allow them to manage certain aspects of their online presence in-house.

End results: Our partnership has fostered new opportunities and areas for growth as a result of the advanced capabilities working with Search and More gives Whitehall Media the company has progressed substantially. When we first came on board the company hosted between six and eight events per year – they now host over twenty annually. We’ve spent considerable time maintaining and building Whitehall’s branding, optimising the website to ensure that it is working effectively socially and on search engines alike – and we are now taking the brand to the next level, once again working closely with a branding consultant.

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If you feel you should be winning more business online or you
think your website looks a bit jaded give us a call
on 0161 669 5544 the kettle is always on.

a testimonial or two…

Since working with Jason from Search and More we have built up an excellent relationship with both him and his company. We truly feel that they are interested and committed to improving our on-line presence. From creating our weekly blogs right through to totally re-designing our website to ensure that it is ‘mobile friendly’. I would say that Search and More have become an integral part of our business and I would recommend their services whole heartedly.

Graham Slater – Haven IFA

have a read…

Have a read of our extensive blog archive to get an idea on how we blog and how a blog could work for you.