Is Social Search About To Change The SEO Industry?

There is a growing trend amongst search engines to personalise the browsing experience, making it that little more friendly and individual. Ask.com got the social search bandwagon rolling when it announced its link up with Facebook: Google quickly followed suit by including Twitter updates in its search returns. Now Bing has announced its own link up with Facebook that will allow the Microsoft search engine to return results based on the Facebook ‘Likes’ of the searcher’s friends. Continue reading…