Is Google ploughing a lone furrow in targeting non mobile-friendly websites?

Much has been made of the algorithm changes Google has made to reflect the increasing adoption of smartphones and tablets for internet usage. ‘Mobilegeddon’ as it was euphemistically known, changed the face of SEO, and has directly impacted on site traffic for many businesses which have seen their search engine rankings drop significantly. Continue reading…


Recent Survey Reports That Bing And Yahoo Are Better At Delivering Accurate Search Results Than Google

According to the latest report from online marketing group, Experian Hitwise, Google is struggling in the race to provide the best and most relevant search engine results. In the survey the online marketing group discovered that both Bing and Yahoo were far more effective at providing accurate and user-focused search results. By implication it suggested that Google, the world’s largest search engine was losing its grip. The question is, is that really true? Has Google shot its bolt, or are there more factors that need to be taken into consideration before such a dramatic conclusion can be reached? Continue reading…