Most business will have looked with envy at some of the adverts that made it big on video marketing channels like YouTube.
In spite of the gloomiest of predictions, several major players in the retail world did better than expected according to the Christmas retail results posted over the last couple of days.
So you’ve decided to dip your toe into the video marketing game and add another string to yourstrategy.
If you’ve never heard of YouTube, then you must’ve been locked away in a very dark place indeed for the last couple of years. YouTube is the premier video-sharing network on the internet. To say it’s big is probably something of an understatement: 35 hours worth of video are currently uploaded worldwide every 60 seconds. Now imagine that in real and more measurable terms – according to internet analysts, Memeburn, YouTube has more content uploaded in 60 days than the three major U.S TV networks can create in 60 years. Now that might all sound great, but what does it mean to business? How and why can uploaded video material make any difference to the success or otherwise of your business? Well, hopefully by the end of the article you might understand. Continue reading…
You might not be the world’s biggest fan of YouTube, but we’re pretty sure you’ll at least have heard of it. The chances are you think YouTube is just for meant for pranksters and jokers or wannabe pop stars. Well, that may well have been the case once upon a time. However time has moved on and YouTube is now full of online marketing videos selling business products and services. Video marketing is probably the fastest growing of all Continue reading…sectors. If you still think YouTube and other video marketing channels are just for the kids, then we’d urge you to seriously think again. Video marketing is good for business: all you need to do is check out any number of websites, blogs and internet forums and you’ll see everybody is at it. Shouldn’t your business be there too?
We’ve all heard of Continue reading…, haven’t we? We all know all there is to know about the various techniques of tweaking copy for keyword relevance, building quality backlinks and using article marketing to attract a more targeted audience. Well, at least we may like to think we know all there is to know. But, have you ever considered using search engine optimised video to advertise your business? If the answer’s no, then maybe you should consider it. Every day 2 billion videos are viewed on YouTube. Just imagine if your business used this: think of the power this would give you, think of the increased exposure and visibility, and that’s even without your video going viral. If you really want to reach a wider audience then video seo is definitely what you should be doing. If you’re still not convinced, read on and hopefully you may want to think again.